<section class="Workflow" id="service-overview"><div class="container"><div class="row"><div class="col-md-12"><div class="inbound-marketing-methodology"><div class="service-overview-sec1-solutions"><h5>Marketing solutions that support your marketing goals</h5><hr><p>Marketing is undoubtedly an essential part of every organization. However, traditional outbound marketing is slowly losing its attractiveness due to its interruptive nature. It depends on pushing ads which most people today do not like. However, inbound marketing stands in stark contrast to traditional marketing. It focuses on attracting your prospective customers towards you through an effective combination of meaningful and helpful content, social media interactions and search engine optimization efforts.</p><p class="service-overview-secondp">Our inbound marketing solutions help you attract the right audience, generate more and better leads, close customers better and delight your existing customers so that they become your brand ambassadors in helping you grow your business.</p><div class="inner-sec-soluton"><h5>Why inbound marketing?</h5><p>Marketing is undoubtedly an essential part of every organization. However, traditional outbound marketing is slowly losing its attractiveness due to its interruptive nature. It depends on pushing ads which most people today do not like. However, inbound marketing stands in stark contrast to traditional marketing. It focuses on attracting your prospective customers towards you through an effective combination of meaningful and helpful content, social media interactions and search engine optimization efforts.</p><p class="service-overview-secondp">Our inbound marketing solutions help you attract the right audience, generate more and better leads, close customers better and delight your existing customers so that they become your brand ambassadors in helping you grow your business.</p></div><h5>Our marketing methodology</h5><p class="solutions-part">7EDGE employs a 4-step methodology to convert strangers into customers and your brand promoters.</p><div id="desktop-methodology"><div class="col-md-3 paddingcustom"><div class="marketing-methodology"><div class="methodologyflow first-icon-img"><img alt="Inbound marketing attracts strangers to website" src="https://cdn.7edge.com/images/01.png" width="96" height="105" class="fr-fic fr-dii"></div><div class="methodologyflow1"><h5 class="methodologyflow-head">ATTRACT <span class="flow-arrow">&gt;</span></h5><ul><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Attracting people to your web properties does not mean attracting random strangers. It means attracting the right visitors who can become potential leads and ultimately customers. We excel at creating buyer personas of your ideal customers to understand their goals, challenges and pain points so that you can build your offerings around them. We also make use of appropriate tools and techniques to help you attract these buyer personas to your website.</p></div></div><div class="col-md-3 paddingcustom"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Strangers that come to the website become visitors" src="https://cdn.7edge.com/images/02.png" width="96" height="105" class="fr-fic fr-dii"></div><div class="methodologyflow1"><h5 class="methodologyflow-head">CONVERT <span class="flow-arrow">&gt;</span></h5><ul><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Once the right audience has come to your website, it is important to convert them into leads by collecting their information. However, in order to obtain their details, you need to offer something valuable in return, which is usually in the form of content. We help you come up with the right content offerings such as eBooks and whitepapers as well as provide you the tools necessary to convert your website visitors to leads..</p></div></div><div class="col-md-3 paddingcustom"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Website visitors are converted to leads" src="https://cdn.7edge.com/images/03.png" width="96" height="105" class="fr-fic fr-dii"></div><div class="methodologyflow1"><h5 class="methodologyflow-head">CLOSE <span class="flow-arrow">&gt;</span></h5><ul><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Once you have the right visitors coming to your website and getting the right leads, the next logical step is to convert the right leads to customers at the right time. We can help you implement the right tools and techniques such as emails, marketing automation and closed-loop reporting to accomplish closures more effectively.</p></div></div><div class="col-md-3 paddingcustom"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Qualified leads are closed to become customers" src="https://cdn.7edge.com/images/04.png" width="96" height="105" class="fr-fic fr-dii">
<img alt="Satisfied customers become promoters" class="custom-right fr-fic fr-dii" src="https://cdn.7edge.com/images/05.png" width="96" height="105"></div><div class="methodologyflow1"><h5 class="methodologyflow-head">DELIGHT<span class="flow-arrow">&gt;</span></h5><ul><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Our inbound marketing methodology does not stop at helping you obtain customers. It goes one step ahead to help you get satisfied customers who can become your brand promoters and help your business grow. We accomplish this through tools such as surveys, emails, smart content and social monitoring.</p></div></div></div><div id="carousel1"><div class="internet-first-slid"><div class="owl-carousel" id="owl-example"><div class="test-class"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Rapid Prototyping" src="https://cdn.7edge.com/images/01.png" width="96" height="105" class="fr-fic fr-dii">
<img alt="Rapid Prototyping" class="custom-right fr-fic fr-dii" src="https://cdn.7edge.com/images/02.png" width="96" height="105"></div><div class="methodologyflow1"><ul><li><h5 class="methodologyflow-head">ATTRACT <span class="flow-arrow">&gt;</span></h5></li><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Attracting people to your web properties does not mean attracting random strangers. It means attracting the right visitors who can become potential leads and ultimately customers. We excel at creating buyer personas of your ideal customers to understand their goals, challenges and pain points so that you can build your offerings around them. We also make use of appropriate tools and techniques to help you attract these buyer personas to your website.</p></div></div><div class="test-class"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Rapid Prototyping" src="https://cdn.7edge.com/images/03.png" width="96" height="105" class="fr-fic fr-dii">
<img alt="Rapid Prototyping" class="custom-right fr-fic fr-dii" src="https://cdn.7edge.com/images/04.png" width="96" height="105"></div><div class="methodologyflow1"><ul><li><h5 class="methodologyflow-head">CONVERT <span class="flow-arrow">&gt;</span></h5></li><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Once the right audience has come to your website, it is important to convert them into leads by collecting their information. However, in order to obtain their details, you need to offer something valuable in return, which is usually in the form of content. We help you come up with the right content offerings such as eBooks and whitepapers as well as provide you the tools necessary to convert your website visitors to leads..</p></div></div><div class="test-class"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Rapid Prototyping" src="https://cdn.7edge.com/images/05.png" width="96" height="105" class="fr-fic fr-dii">
<img alt="Rapid Prototyping" class="custom-right fr-fic fr-dii" src="https://cdn.7edge.com/images/01.png" width="96" height="105"></div><div class="methodologyflow1"><ul><li><h5 class="methodologyflow-head">CLOSE <span class="flow-arrow">&gt;</span></h5></li><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Once you have the right visitors coming to your website and getting the right leads, the next logical step is to convert the right leads to customers at the right time. We can help you implement the right tools and techniques such as emails, marketing automation and closed-loop reporting to accomplish closures more effectively.</p></div></div><div class="test-class"><div class="marketing-methodology"><div class="methodologyflow"><img alt="Rapid Prototyping" src="https://cdn.7edge.com/images/02.png" width="96" height="105" class="fr-fic fr-dii">
<img alt="Rapid Prototyping" class="custom-right fr-fic fr-dii" src="https://cdn.7edge.com/images/03.png" width="96" height="105"></div><div class="methodologyflow1"><ul><li><h5 class="methodologyflow-head">DELIGHT <span class="flow-arrow">&gt;</span></h5></li><li>Blog</li><li>Social Media</li><li>Keywords</li><li>Pages</li></ul></div></div><div class="marketing-methodology-second"><p>Our inbound marketing methodology does not stop at helping you obtain customers. It goes one step ahead to help you get satisfied customers who can become your brand promoters and help your business grow. We accomplish this through tools such as surveys, emails, smart content and social monitoring.</p></div></div></div></div></div></div></div></div></div></div></section>