<section class="workflow" id="service-overview"><div class="container"><div class="service-overview"><div class="row"><div class="col-md-12"><div class="service-overview-sec1"><h5>Helping you build valuable audience segments</h5><hr><p>Most enterprises are aware of the importance of user segmentation for creating ad campaigns that deliver the right message to the right people to achieve results. However, many struggle with creating effective user profiles and segments. Several ad campaigns often fail to make the desired impact due to ineffective audience segmentation.</p><p class="service-overview-secondp">Our solutions help you understand your audience better, create important, unique and valuable user profiles and segments and make use of them across all digital channels to boost the productivity of your ad campaigns.</p></div><div class="service-overview-sec2"><div class="col-lg-4 col-md-4 col-sm-6 col-xs-6 paddingnone service-overview-img-outer"><div class="service-overview-img-height"><img alt="Better segmentation" src="https://cdn.7edge.com/images/solutions/better-segmentation.svg" width="100" height="100" class="fr-fil fr-dib"></div><p>Better segmentation</p><div class="divider-bottom"><br></div></div><div class="col-lg-4 col-md-4 col-sm-6 col-xs-6 paddingnone service-overview-img-outer"><div class="service-overview-img-height"><img alt="Smarter Targeting" src="https://cdn.7edge.com/images/solutions/smarter-targeting.svg" width="100" height="100" class="fr-fil fr-dib"></div><p>Smarter targeting</p><div class="divider-bottom1"><br></div></div><div class="col-lg-4 col-md-4 col-sm-12 col-xs-12 paddingnone service-overview-img-outer"><div class="service-overview-img-height"><img alt="Productive ads" src="https://cdn.7edge.com/images/solutions/productive-ads.svg" width="100" height="100" class="fr-fil fr-dib"></div><p>Productive ads</p><div class="divider-bottom2"><br></div></div></div></div></div></div></div></section>